Star Mill B.V. is developing the best mobile games to help humanity maintain a healthy level of endorphins.

Star Mill B.V. is developing the best mobile games to help humanity maintain a healthy level of endorphins.

First and foremost, the company turned its flagship title, Christmas Mansion, into a profitable venture. By optimizing the game's monetization strategy and enhancing player engagement, the team successfully achieved a lifetime value (LTV) greater than the cost per install (CPI), marking a crucial step towards sustainable growth. Additionally, Star Mill B.V. has established a robust content production pipeline. This pipeline streamlines the creation, testing, and fine-tuning of new levels and locations, ensuring the consistent delivery of high-quality updates that keep players engaged. This scalable system allows the team to rapidly iterate and adapt to player feedback, enhancing the overall gaming experience. Furthermore, the company has built its own custom game engine and supporting infrastructure. This includes a sophisticated data warehouse, advanced analytics capabilities, and a seamless AB-testing framework. These tools empower the team to make data-driven decisions, optimize gameplay mechanics, and experiment with new features to continually improve player retention and monetization.

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