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Grunten

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January 26, 2024
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Grunten

Grünten creates healthy breakfast & snack products, based on >25% vegetables, in sweet flavours, to seduce people into making the healthier food choice, by making this the most convenient & delicious option. "Delicious like pie, helahty like veggies!"

Achievement

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Founded in

2018

Country

Netherlands

Province

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Industry

Food & Beverages

SDGs

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Patent information

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Team

Number of founders

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Number of employees

Founder backgrounds

Exit experience

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Relevant industry experience

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Previous startup experience

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Female founder

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EUR / Erasmus MC or TUDelft relation

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Graduation year from EUR, Erasmus MC or TUDelft

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In the news

Investment details

Amount raising

300000

Ownership founders

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Lead investor

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Current investors

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Intended closing date

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Fundraising status

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Already committed

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Revenue Metrics

Monthly revenue

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Monthly growth

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Paying customers

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Monthly active users

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Grunten

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Website
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January 26, 2024
Data is self reported

Grunten

Grünten creates healthy breakfast & snack products, based on >25% vegetables, in sweet flavours, to seduce people into making the healthier food choice, by making this the most convenient & delicious option. "Delicious like pie, helahty like veggies!"

Achievement

Optimised the MVP and outsourced to scaleable producer, enabling further growth into the biggest retailers of the country

Founded in

2018

Country

Netherlands

Province

Noord-Holland

Industry

Food & Beverages

SDGs

Good health and well-being (SDG #3), Responsible consumption and production (SDG #12)

Patent information

Team

Number of founders

1

Number of employees

Founder backgrounds

Exit experience

No

Relevant industry experience

Yes

Previous startup experience

No

Female founder

No

EUR / Erasmus MC or TUDelft relation

Graduation year from EUR, Erasmus MC or TUDelft

In the news

Investment details

Amount raising

300000

Ownership founders

80-99% owned by founders

Lead investor

Current investors

€440000 Friends & Family + crowdfunding: €50.000 Angel investor: €150.000 Dragon's Den participation: Loan: €100.000 Sharefunding: €140.000

Intended closing date

Q2

Fundraising status

Already committed

21334

Revenue Metrics

Monthly revenue

€10K - €20K

Monthly growth

12-16%

Paying customers

8

Monthly active users

Grunten

saving...
Grünten creates healthy breakfast & snack products, based on >25% vegetables, in sweet flavours, to seduce people into making the healthier food choice, by making this the most convenient & delicious option. "Delicious like pie, helahty like veggies!"
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Premium Details Available

(Data is self reported)

FINANCIAL PERFORMANCE

Monthly Revenue
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INVESTMENTS

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How much have you raised in the past?
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How much of this round already committed?
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When are you aiming to close this round?
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TEAM

How much time do the founders spend on the business?
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Is there a founder with previous co-founder / c-level at startup experience?
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Is there a founder with previous Sector Experience?
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Is there a founder with previous Exit Experience?
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What percentage of company is owned by founders?
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Is there a women founder with at least 5% of the shares?
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Is there a founder with a EUR / Erasmus MC or TUDelft relation?
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Graduation year from EUR, Erasmus MC or TUDelft
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OTHER

Year founded
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Patent status
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Premium Details

(Data is self reported)

FINANCIAL PERFORMANCE

Monthly Revenue
€10K - €20K
Growth rate month over month
12-16%
Monthly revenue context
The last year has been a-typical, due to changes in the team and company structure, but we recently got into Albert Heijn with the Veggie Oats, which is the biggest supermarket chain in the country
Number of paying customers
8
Monthly active users

INVESTMENTS

Do you have a lead investor?
How much have you raised in the past?
€440000 Friends & Family + crowdfunding: €50.000 Angel investor: €150.000 Dragon's Den participation: Loan: €100.000 Sharefunding: €140.000
How much of this round already committed?
21334
When are you aiming to close this round?
Q2

TEAM

How much time do the founders spend on the business?
100%
Is there a founder with previous co-founder / c-level at startup experience?
No
Is there a founder with previous Sector Experience?
Yes
Is there a founder with previous Exit Experience?
No
What percentage of company is owned by founders?
80-99% owned by founders
Is there a women founder with at least 5% of the shares?
No
Is there a founder with a EUR / Erasmus MC or TUDelft relation?
None of these
Graduation year from EUR, Erasmus MC or TUDelft

OTHER

Year founded
2018
Patent status

Basic details

Amount raising
300000
Country
Netherlands
Industry
Food & Beverages
Website
https://grunten.com/
Founders
linkedin profile of founderlinkedin profile of founderlinkedin profile of founder
Last updated:
January 26, 2024

Key Achievements

  • Optimised the MVP and outsourced to scaleable producer, enabling further growth into the biggest retailers of the country
  • Developed a second product line - Veggie Cakes - which addresses the Foodservice market and is sold through the two largest national wholesalers to the world's largest catering company and three other catering companies in the sectors: education, governmental, multinationals etc

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